Video is the fastest way to share information. It’s not just fast, it’s emotional and believable. According to a study by aimClear, Consumers are more likely to select a video result in a Google search compared to text. Landing pages with video have up to 800% more conversion than the same page without a video, and videos are shared 1200% more times than links and text combined. In our age of sharing, your reach can be even wider, if you’re creating content that your users want to share. (Source: SimplyMeasured)
Well, according to MarketingSherpa, video attracts two to three times as many monthly visitors and doubles their time spent on the site. On top of all of that, you see a 157% increase in organic traffic from search engines by including more video on your site. And if you’re dying to show up on the front page of Google search results (and who isn’t?), you have a 50x better chance of achieving a page 1 ranking with video according to Forrester Research!